Parcus Group utilises our unique and proven product development methodology. We have developed this approach over many years and working in various business environments, however our specialisation is in telecommunications and ICT industry.

 

 

Our methodology guides all aspects of product development, from concept through to delivery and ongoing lifecycle management and maintenance. It ensures that the product development process is thorough in scope and quality and that key revenue-generating opportunities are identified and addressed in a timely and flexible fashion.

Parcus is a facilitator in the product development process, so it is very important that we can work constructively and adaptively with our customers. We see our relationship with our customers as a partnership in the true sense of the word: your success is our success. Moreover, it is our best advertisement.

Our product management offer is available in three flexible engagement models:

 

 

For a high level summary view of our guiding principles, methods and tools we use please see our Product Management Framework

 

Following table outlines Parcus Group systemic approach to creation of new product and service offerings:

 

PHASE 1: Market Research and Concept Development

  • Market Analysis
  • Idea Generation and Idea Screening
  • Concept Development
  • High Level Project Plan

PHASE 2: Business Case

  • Strategy considerations
  • Business impacts incl. staff, systems, technology, legal and other issues
  • Financial analysis
  • Risk assessment
  • Monitoring and reporting

PHASE 3: Product and Business Requirements Document (PRD)

  • Project Planning and Costing
  • Product Requirements Document (PRD)

PHASE 4: Solution Design and Planning

  • Technical solution definition and design
  • Business systems solution definition and design
  • Product description

PHASE 5: Development/Build and Operational Readiness

  • Technical solution implementation 
  • Operational readiness / acceptance
  • Sales and market readiness
  • Beta testing

PHASE 6: Launch & Lifecycle Management

  • Commercial Launch
  • Product Lilfecycle Management

 

 

Product Development Project Management 

 

To ensure satisfactory performance against the performance standards our customers require, Parcus will for the duration of any project, appoint a project manager who will be responsible for all aspects of project delivery using PMI PMBOK and AGILE methodologies:

- Project plan (plan development, execution and change control)

- Project scope management (initiation, planning, definition, verification and change control)

- Project time management (activity definitions, duration estimating, schedule development and schedule control)

- Project cost management (resource planning, cost estimating, budgeting and cost control)

- Communication Management (planning and performance reporting)

- Risk Management (risk identification, risk quantification, risk response development and control)

- Quality Management (quality planning, assurance and control)

For a sample product development project plan template please click on the below figure.

 

 

Resources: Product Development Project Plan Template and Service Development Training Course

 

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Contact Us

Central Tower, 20th Floor, 28 Queen's Road, Central, Hong Kong SAR China

Phone: +852 8193 1400


Suite 1306, 83 Queensbridge St. Melbourne Southbank VIC 3006 Australia

Phone: +61 400 668 580


Wehli St 35-43/5/17, 1200 Vienna, Austria

Phone: +43 1 267 6255


Email: contact@parcusgroup.com


Globally you can reach us on via Skype name parcusgroup

Downloads

 

Product Management Framework

Business Case Template

Product Development Project Plan Template