Telecom Cost Modelling, Pricing, Forecasting and Business Cases Training Course is an interactive and practical training covering telecom product cost modelling (LRIC, FAC), pricing, forecasting, business cases and financial analysis.

Learning Objectives

The training course participants will learn how to develop product cost models, understand key financial indicators and apply those to project business cases. In depth review of market based pricing and product forecasting is also covered from the perspective of activities such as project evaluations, activity based costing, and capital budgeting. Key learning objectives include:

  • How to develop telecom financial strategy
  • Learn about market based management techniques including competitor analysis, market segmentation and customer needs analysis 
  • Apply market based management to product pricing and finance 
  • Learn about financial measures used by telecom service providers
  • Understand telecom companies financial statements 
  • Review and analyse balance sheets, income statements and cash-flow statements 
  • Methodologies for development of financial projections 
  • Develop telecom products cost models (FAC, LRIC…)
  • Detailed product costs analysis including direct, indirect and allocated costs  
  • Determine how cost analysis shall be used and applied
  • Conduct telecom business cases financial analysis 
  • Calculate and improve ROI on product and project initiatives 
  • Develop market based prices for product 
  • Complete forecasts and trend analysis
  • Financial planning and budgeting process 
  • Understand telecom activity based costing and implementation options 
  • Best practices around product financial and service performance reporting 

Course Length

Course is typically structured over 2 full days and is targeted at telecom product managers, cost analysts, finance staff, pricing and budget analysts, marketing and other relevant roles. 

Training Modules Breakdown (Sample Course)

ModuleShort Description
Day 1
Telecom strategy and planningImpact of strategic objectives on financials, how understand your own position and set targets
Define your marketMarket size, market demand and market share
Products hierarchy and financial GLs alignmentTelecom products hierarchy development and portfolio planning, alignment of products to financial GLs
Strategic market assessmentMarket attractiveness and competitive advantage
Value creation and feature selectionCustomer needs and key product features identification
Market segmentationNeeds based market segmentation and other market research relevant to pricing
Competitor analysisIndustry analysis, competitor analysis, quantification of competitive advantage
Financial measuresOverview of key financial terms and measures incl. ROI/ROC, NPV, IRR, WAAC
Day 2
Analysis of financial statementsOverview of corporate financial statements
Balance sheet analysisCorporate balance sheet analysis
Income statement analysisIncome statement analysis
Cash flow analysisCash flow statement analysis
Debt and equityOverview of debt and equity, funding options and impact
Financial review and projectionsPast performance review and projections development
Business casesTelecom business case structure and detailed review
Financial analysisDetailed project financial analysis, cost factors, revenue factors
Cost modelling principlesProduct cost models development and cost allocations techniques. Overview of Long Run Incremental Cost (LRIC), Fully Allocated Cost (FAC) and Standalone Cost modells.
Cost modelling data sourcingTechnical and financial information gathering requirements for cost models
Detailed costs analysisCOGS, direct costs, indirect costs, allocated costs
Cost models reportingProfit and margin calculations, factors affecting profit, trends analysis
Product pricingValue based product pricing, impact of fixed/variable costs
ForecastingProduct forecasting, profit/cost forecasting, issues & tips
Planning and BudgetingFinancial planning and capital budgeting
Activity based costing (ABC)ABC overview and implementation options
Product financial reportingTelecom product financial reporting and product lifecycle management

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