Several times over the years we had customers ask about the difference between new product development (NPD) and new service development training or service creation as some refer to it. Let’s try to clarify the similarities and differences. Fundamentally there is a difference in definition of product vs. service. Let’s use a common […]
As a product manager in any industry the method of how to estimate market demand for a product will be one of the critical skills to develop. Here are some tips on how to go about this… From the ‘market based’ business perspective, a key question to consider is: ‘how many customers are interested […]
Very often we have been asked about best suggestions for growing of your skills as a product manager…. Like in any job, especially the one where you are required to come up with new things (thus the product development title also), it is essential you actually enjoy reading and learning in general. You need […]
If you’re organisation is looking to roll out Product Management training, MAKE SURE IT STICKS!!! The number of times we have introduced product management to an organisation only to see it fail are too numerous to mention… So the question is why???… Why do companies invest thousands of dollars in the training of their staff […]
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