Working with various customers around the world we have noticed how frequently their customers suffer from poor service which can be easily improved by adding a simple checklist to their product development process. We are talking about – Product Launch Checklist. As you are approaching final stages of your development and your product […]
With today’s telcos needing to do more than just sell carriage services in the face of ever increasing competition, it is only logical that they move into selling their customers managed services and applications that complement traditional carriage services. In the consumer and small business customer segments this can be done quite easily. But in the […]
Hi again… Another one of our favourite questions which seems to come up on regular basis is the Marketing ROI… how to get it, calculate it, increase it etc… Let’s start with the good old marketing maxim, attributed to Mr. John Wanamaker (American business man from late 1800s): “Half the money I […]
A lot of organisations trying to find a faster way to bring capability to market look to AGILE as a means to that end. Often they are larger organisations, hamstrung by bureaucratic processes and too many layers of decision making. AGILE is seen as a way to accelerate the development process vs traditional waterfall […]
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